This is a campaign designed for the Toronto Humane Society to raise awareness about small pets that need homes. A lot of cats and dogs are adopted daily, but small pets like hamsters and rabbits are not even though they are just as fun. While doing the research, I came across some interesting, not widely-known facts about small animals where I used three of for this campaign.
The campaign is designed for transit, social media and residential networks in elevators to reach some of the target audience, which are residents of small apartments and condos that would be fit for small pets.
